Solutions
Managing content across multiple sites and channels is challenging. We make it easy to publish content across all your Drupal sites and digital touchpoints in real-time from within your existing Drupal sites, seamlessly extending your content publishing workflows. Share pages, articles, events, blocks, paragraphs, taxonomies, menus and anything else with the click of a button to create and reuse content at scale with ease to bring in-team and cross-team collaboration to new heights. Stop wasting your time with redundant work.
If you struggle with…
We help you…
Use-cases
1.
Content Syndication
Centralize the creation and update of landing pages, with automated distribution to all relevant sites. Enable per-site customizations to reflect regional differences and nuances and allow editors to share localized versions back to the repository for other sites to adapt and adjust. Opt in to global canonical URLs to improve your SEO by avoiding duplicate content penalties.
Example Scenario: The corporate communications team updates the company’s mission statement and corporate social responsibility (CSR) initiatives. Once updated in the central content repository, Content Sync instantly updates these pages across hundreds of global and regional sites. Content Sync’s compatibility guarantee with all contrib and custom modules ensures that the updated content is consistent. Regional managers have the option to add localized CSR projects or highlight local community engagement activities. This ensures that stakeholders worldwide receive a consistent core message, while also appreciating local engagement and initiatives, fostering a stronger connection with the brand.
2.
Composable Content
Marketing teams create and update reusable content elements like product feature blocks. These elements are shared across various sites, with the option for local marketing teams to customize them with additional or localized information. Pull in parts of the content from your Product Information Management tool, let marketers add their own marketing materials and let Content Sync handle the distribution.
Example Scenario: The central marketing team updates a product feature block to highlight a new software feature. This block is then imported by regional teams across the globe, who add local customer testimonials or region-specific benefits to the block before including it in their product pages, ensuring that the core product messaging is consistent while also catering to local market nuances.
3.
Content Cloud API
We aggregate content from all your publishing sites and deliver localized content to your custom frontend apps. Publish content to any digital touchpoint with the click of a button where routing content to different touchpoints is as simple as assigning a taxnomy term.
Example Scenario: A global corporation develops a customer engagement app, pulling content from various regional sites using Content Sync’s Content Cloud. Each region has tailored its content— language, cultural references, product information— to resonate with its local audience. This localized approach enriches the app, making it more relevant and engaging for users worldwide. The development team quickly builds a responsive and user-friendly app using React, enhanced by swift content delivery and optimized images. This strategy not only speeds up the development process but also ensures that the app effectively meets diverse customer needs, improving global user satisfaction.
4.
Content Repositories
Editors publish optional content into a central repository. Local site editors can easily find and import content items into their sites with a click and customize them to fit local market needs. Editors translate the customized content into local languages and share these translations back to the central repository for use by other sites.
Example Scenario: A global enterprise launches a new software product. The central marketing team publishes an announcement article and a series of promotional materials in English into the central content repository. Editors from the French, Spanish, and Japanese markets import the announcement into their local sites. Each team localizes the content, adding specific use cases relevant to their market and translating it into their local language. These translations are then shared back to the central repository, where they become available for other markets that might find them relevant, facilitating efficient content reuse and supporting global marketing strategies with nuanced local engagement.
5.
Taxonomy Terms / Tags
Synchronize product categories, service lines, and industry tags across the enterprise’s global and regional sites to ensure consistent product and service classification.
Example Scenario: After launching a new product line, Content Sync distributes updated product categories and tags to all business units’ sites. Marketing teams can then tag their content with the new terms, ensuring customers find all relevant information and products across different regions seamlessly.
6.
Mass Content Updates
Centralize the brand message, logo, and corporate identity updates, and automatically update these elements across all global and regional corporate sites. Allow regions to customize their messaging to align with local market sensibilities across all regional and product-specific sites at once.
Example Scenario: An international corporation announces a brand refresh to emphasize its commitment to sustainability. Through Content Sync, the corporate communications team efficiently updates thousands of content items across hundreds of sites within a day — from the corporate mission statement to product descriptions — ensuring that the new branding is reflected globally across all business units and regional websites, aligning the entire organization’s online presence with its renewed sustainability focus. Real-time tracking and detailed reports allow for immediate oversight and quick troubleshooting, ensuring brand consistency across all digital touchpoints.
7.
News Articles & Press Releases
Automatically syndicate press releases across all enterprise sites immediately upon publishing on the central site. Enable manual review for local customization by site editors before going live.
Example Scenario: An enterprise launches a new product, and the central marketing team publishes a press release. Content Sync instantly distributes this release to hundreds of regional sites, from regional to specialized platforms, allowing editors to track the update progress in real time. Regional editors can then localize the content (e.g., by adding local customer testimonials) before publication, ensuring the message resonates more deeply with local markets. Content Sync automatically assigns a canonical URL to the content on target sites, preventing penalties for content duplication by search engines. This ensures swift, cohesive, and locally relevant dissemination of news, all while minimizing the manual effort required from local teams and safeguarding SEO integrity.
8.
Marketing Materials
Share the latest marketing materials, such as product brochures or campaign videos, from the central marketing team to all relevant sites, with the option for regions to add localized offers or testimonials.
Example Scenario: For a new product launch, the central marketing team releases a comprehensive brochure. Content Sync distributes this to all global sites, where local marketers can supplement it with region-specific offers and testimonials. This ensures brand consistency while allowing for local market personalization, enhancing the effectiveness of marketing campaigns.
Leading Content Syndication Tool
Join our happy customers worldwide who are already using Content Sync. Many of the largest organizations in the world trust Content Sync with publishing even their most sensitive content.
